George Davies' GIVe fashion label selects K3 to help lead the fashion pack

GIVe, the womenswear fashion label being launched by retail entrepreneur George Davies, has selected K3, the UK's largest provider of Microsoft Dynamics, to implement a single, fully integrated multi-channel solution that will support the web site, retail stores and concession partners, and call centres.

Davies, founder of Next, George at Asda and Per Una at Marks & Spencer, will be launching GIVe in 8 own stores, 16 concession partners and online on October 1^st.  K3 will implement Microsoft Dynamics to manage all sales channels, manage inventory and provide accurate, timely information for all users.

The Financial and Purchasing Ordering stages of the project have already gone live, with the full implementation due to commence in the Autumn, ready for the store openings and website launch.  The project also includes the installation of information kiosks in stores, linking directly to the website enabling customers to look up items on line and check inventory.

Nigel Roberts, Head of Ecommerce, Systems and Logistics at GIVe said, "We wanted to launch an online venture that would shake up the world of fashion e-tail just as the Next Directory revolutionised home shopping back in the 80s.  We wanted to have stores and an online channel that offers customers a fantastic experience at whatever point they connect with us, and in order to do so we knew we needed a robust and flexible system in place that could cope with all our plans."  Roberts continued, "One of the department stores that we will be selling through as a concession partner is already a customer of K3's, so we were confident that K3 had the expertise and knowledge to provide us with a sound platform.  We've been impressed with K3's ability to meet our requirements.  What they said would be delivered has been delivered."

John Little, Sales Director at K3, said, "This is an exciting opportunity because it is not every day that a retailer launches in store and online at the same time.  Our joined up solutions are ideal to ensure that GIVe can give its customers a consistent experience through all channels."  Little continued, "We are creating a platform so information can be shared between our solution and the concessions.  This will help GIVe manage the inventory, merchandising and price with its concession partners."

About S'porter

S'porter Retail was established in 1995 by George Davies, the fashion visionary behind retail giants such as Next, George at Asda and per una at Marks and Spencer. S'porter is a design and supply company who specialise in combining fashion with sport. From finished garments to textile prints, store environment to POS imagery, mail order catalogues to logo development. S'porter offers a comprehensive list of design services that can update any sporting brand.

GIVe is the latest brand to be launched.

http://www.give.co.uk/

About K3

K3 deliver multi-channel solutions so that retailers can create joined up shopping experiences for their customers whether they choose to buy on-line, direct or in-store.

With more than 25 years experience in delivering business solutions, K3 have grown to become the UK's leading supplier of Microsoft Dynamics in retail. As a Gold Level Partner and invited member of Microsoft's Inner Circle, we offer a clearly defined roadmap and a product with a proven track record that is backed up by a $2 billion annual investment.

Laura Grocott

PR Contact

Fieldworks

Tel: 01435 873080

laura@fieldworksmarketing.co.uk

www.fieldworksmarketing.co.uk